When we launched Basic Treasure on Amazon, our goal was clear:
To prove that Scandinavian brands can compete and scale internationally – without compromising on quality or margins.
Over
products sold
More than
orders fulfilled
Sustained
average growth year-on-year for 3 consecutive years
Only
(compared to the 15–20% industry norm)
We invested more than 15 million DKK(approx. €2 million) in marketing to test, learn, and optimize. That’s what it takes to truly understand the platform.
Basic Treasure became our laboratory – a place where we discovered the rules, hit the wall, and figured out how to scale successfully.
Everything we learned is now what we use to help other brands succeed – without them paying the same expensive tuition.
Amazon is a unique sales platform – but to succeed you need to master SEO, logistics, advertising, and performance marketing. That’s what we do. And we’ve got the numbers to prove it.
Today, Basic Treasure isn’t just a success story on Amazon. The brand is also sold in major retail chains – both as permanent collections and campaign products.
If you’re looking for underwear and socks for your store or webshop, Basic Treasure is a proven, ready-to-sell brand.
If you want to grow a brand on the world’s largest marketplace, we can help you take the same journey – without the roadblocks.